

Season's Greetings from THE!
2017 was THE year of design,
Countless campaigns we’ve worked to refine.
For the projects we’re running, The results have been stunning, Delivered on budget, on scope and on time. For a famous watchmaker, we now work with four brands, In the languages of thirteen lands.
For Adobe we added video to the mix,
Tile Giant’s emails now display in-store picks,
And for Digital Theatre, renewals are in safe hands. But next year now looks even greater,
With more clients focussed


GDPR: Delivering Deliverability
At THE CRM Agency, we see the new General Data Protection Regulation (GDPR) as a welcome update. GDPR comes into force for all EU citizens on 25 May 2018. We wouldn’t be surprised if you, like us, are seeing a growing number of companies and independent consultants lining up as GDPR “experts”. Before you go (any further) down this route, our advice is, in the words of Douglas Adams, “Don’t panic!” and consult the excellent “getting ready for the GDPR” advice from the UK’s ind


THE Italian Job 2017
As some of you know, as well as managing The Italian Job (charity event)'s email marketing, we also enter a Mini every year. Here's the report from this year's Team 31. The Italian Job started in 1990 as a fun way for Mini enthusiasts to raise money for children's charities by dashing to northern Italy and back, collecting that year's Novello wine en route. Twenty-seven years on, the event's raised nearly £2,600,000 and, as well as still attracting classic Minis, is also open